Apple Launches Official Instagram Page, and it’s Marketing Genius

Apple Launches Official Instagram Page, and it’s Marketing Genius

Just over a week ago, the team at Apple decided to join the rest of us in creating an Instagram…

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How to #Hashtag on Every Platform

How to #Hashtag on Every Platform

Most people who use social media platforms are well aware of the term ‘hashtag’. But do they understand the…

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Apps Getting Users into Nature: The ‘Shazam’ For Plants

Apps Getting Users into Nature: The ‘Shazam’ For Plants

Turn down the music, grab your phone and head outside. There is now an app that does for plants what…

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Optimising your App Store Listing to Boost Conversions

Optimising your App Store Listing to Boost Conversions

You’ve spent a lot of time and money on the creation of your app, so it’s only natural that you…

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Why Going Viral is Difficult

Why Going Viral is Difficult

The thing about social media is that every man and his dog (quite often literally) is using it. You would…

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Apple Removes Chinese Censorship Evading Apps

Apple Removes Chinese Censorship Evading Apps

China, the second largest market for the tech giant Apple, has been hit hard over the weekend. Apple have removed…

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The Death and Resurrection of Microsoft Paint

The Death and Resurrection of Microsoft Paint

After 32 years, Microsoft announced that its beloved program ‘Paint’ will not be included in the newest update for Windows…

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Why People Love Binky: The Anti-Social Media

Why People Love Binky: The Anti-Social Media

It is almost impossible these days to wander a street without seeing someone buried in their smart device, most likely…

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Which Type of Facebook User is Your Target Audience?

Which Type of Facebook User is Your Target Audience?

Facebook has been one of the most unifying platforms in the world. With 1.94 million worldwide users engaging with the…

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SnapMap and Privacy: Where Do We Draw the Line?

SnapMap and Privacy: Where Do We Draw the Line?

In the past 5 years, Snapchat has grown to be one of the most used social media platforms with 166…

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Want to Create Shareable Content? Here’s How.

Want to Create Shareable Content? Here’s How.

The digital landscape has widely changed the way we trade entertaining, newsworthy or educational information and content. It may seem…

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How Can Your Free App Make Money?

How Can Your Free App Make Money?

Every day, millions of people access and use apps. Whether it is for entertainment purposes such as games or music,…

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How Streaming is Changing Traditional Media

How Streaming is Changing Traditional Media

It is no secret that streaming has been taking the world by storm. No longer do people have to fear…

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Social Media and Brand Loyalty: How Do You Build It?

Social Media and Brand Loyalty: How Do You Build It?

Social Media is the platform designed, at the crux of it, to connect with people. It is more than just…

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Local SEO – Everything You Need to Know and Include

Local SEO – Everything You Need to Know and Include

Arguably one of the most important benefits of the internet is the ability to communicate on a worldwide scale. People…

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How to Promote Your App in 4 Easy Ways

How to Promote Your App in 4 Easy Ways

You and your team have spent time developing and refining an app that has now gone live on the…

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App Features Your Customers Look For

App Features Your Customers Look For

Mobile phone usage is only growing each year, with people turning to it as their main form of information gathering…

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4 Tips for Geo-Targeting for Your Campaign

4 Tips for Geo-Targeting for Your Campaign

With the world being more connected than ever, it is almost impossible to go somewhere with a smart device and…

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Digital Marketing and The Music Industry – How has it changed?

Digital Marketing and The Music Industry – How has it changed?

Music is forever changing and evolving in an industry that constantly demands for more. Where families used to gather around…

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Apps That Are Changing the World

Apps That Are Changing the World

The world is growing into a technically dependant one, with people using their smart devices and the information accessible to…

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