Fitness First

Seamless Team Integration to Build a Better App.

Requiring swift development of new features for their flagship mobile app, Fitness First approached Appscore for consulting, team augmentation and development. Our team of engineers delivered brand new features, fully integrated into the apps existing framework.


  • Software development
  • UX/UI design
  • Solution architecture
  • Technical consulting
Increase in feature delivery within timeframes
Reduction in development costs
Downtime in sprints between handover and feature delivery

Fitness First’s Challenge.

Fitness First’s offshore development team undertook all development and testing for the company’s flagship app. Despite being accomplished at their tasks; tight deadlines and time zone restrictions meant Fitness First needed a speedier solution to manage future updates.

Identifying the need for a dedicated onsite team to push through development, Fitness First approached Appscore to help them provide an augmented team that could deliver on the roadmap of their flagship mobile app.

How we solved it.

Appscore selected a development team of engineers well-versed in our agile methodology. The week prior to our engagement with Fitness First, the team began reviewing code and product backlogs to familiarise themselves with the product, functions and processes. Working tightly with the Fitness First Product Owner to determine each sprint backlog, our team delivered production-ready features within two-week sprints, fully tested in collaboration with Fitness First’s QA team.

Despite the rapid turnaround required for each task, our development team produced and delivered each requirement by the requested timelines, integrating themselves within the Fitness First team without hiccup.

By working with Appscore, Fitness First were able to cut the costs of feature development significantly, maintaining a high level of quality that was immediately deliverable via their flagship app.

The Solution

Taking over development of the flagship app (in a tight time frame).

Fitness First had little time to spare when we were brought on board, requiring a swift response from our team. Our developers researched the back-end coding before deployment, ensuring there’d be no teething problems. This paid dividends and led to our augmented team hitting every deadline put forth by Fitness First to deliver their functional app.

Integration into existing frameworks.

Developing code ready for the first sprint came with its own challenges, as Fitness First wanted the new solution to be fully integrated into their existing app. Our team maintained a high level of technical quality to ensure the ease of delivery. Fitting comfortably within the existing framework, the code created by our developers made use of our app-building expertise to deliver above and beyond Fitness First’s existing standard.

Cutting time and costs.

Time is money for big business. Appscore’s augmented team of developers were able to boast a 25% reduction in development costs and a 15% increase in feature delivery. We worked tirelessly to deliver the highest standard of code and ensure zero downtime between handover and feature delivery.

Appscore helps clients transform key digital experiences by bringing together the best strategic insight, digital capability and proven technology.